http://www.philoking.com/2009/05/14/music-20-musicians-are-the-new-bloggers/ Computing for the OS Agnostic Sun, 29 Jan 2012 06:10:54 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.philoking.com/2009/05/14/music-20-musicians-are-the-new-bloggers/comment-page-1/#comment-22424 Jason Burns Sat, 16 May 2009 03:27:08 +0000 http://www.philoking.com/2009/05/14/music-20-musicians-are-the-new-bloggers/#comment-22424 I think you might have missed my point entirely JC. The point to my hypothesis is that the digital files that carry the music will cease to be the product, and as it was back when the music industry was born, the artist was the product. Think back to the 50s, Elvis's records weren't the product, so many people didn't have record players. The product was Elvis. Records were made for the single purpose of playing the music on the radio which earned the artist royalties and the radio station ad revenue, he made money with movies, television appearances and the like. It wasn't until later in his career that he made mountains of cash from music sales itself. These days, the artist isn't the product anymore. Concerts are so expensive that people rarely go, artists tour only the big cities and the days of everyone wearing concert T's is over. The record labels are commonly pulling tour support for all but the largest artists, and the smaller or up and coming artists have to hope for a hit record or they fail. The tide is changing tho, artists are beginning to realize they are the product and marketing themselves accordingly. Keep an eye on Radiohead, Coldplay, Nine Inch Nails and the like. They are the new pioneers and sooner or later a model is going to surface that works. I think you might have missed my point entirely JC. The point to my hypothesis is that the digital files that carry the music will cease to be the product, and as it was back when the music industry was born, the artist was the product. Think back to the 50s, Elvis’s records weren’t the product, so many people didn’t have record players. The product was Elvis. Records were made for the single purpose of playing the music on the radio which earned the artist royalties and the radio station ad revenue, he made money with movies, television appearances and the like. It wasn’t until later in his career that he made mountains of cash from music sales itself. These days, the artist isn’t the product anymore. Concerts are so expensive that people rarely go, artists tour only the big cities and the days of everyone wearing concert T’s is over. The record labels are commonly pulling tour support for all but the largest artists, and the smaller or up and coming artists have to hope for a hit record or they fail. The tide is changing tho, artists are beginning to realize they are the product and marketing themselves accordingly. Keep an eye on Radiohead, Coldplay, Nine Inch Nails and the like. They are the new pioneers and sooner or later a model is going to surface that works.

]]> http://www.philoking.com/2009/05/14/music-20-musicians-are-the-new-bloggers/comment-page-1/#comment-22422 JC Reus Sat, 16 May 2009 01:07:11 +0000 http://www.philoking.com/2009/05/14/music-20-musicians-are-the-new-bloggers/#comment-22422 Any thought to the argument that with the internet becoming such an "unlimited shelf", that music will become far more disposable - what with myspace.com, pandora.com, grooveshark.com etc.. offering it up for free. What is an artist to do when music becomes a novelty rather than a product? Any thought to the argument that with the internet becoming such an “unlimited shelf”, that music will become far more disposable – what with myspace.com, pandora.com, grooveshark.com etc.. offering it up for free. What is an artist to do when music becomes a novelty rather than a product?

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